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Marketing Effectiveness Lead - Flexible Location

Dementia Australia
  • Attractive salary packaging options available
  • Fixed Term Full time, Maternity Leave Replacement for eight (8) months contract opportunity
  • Flexible location!
  • Work from home options available

Dementia Australia is the national peak body and source of trusted information, education and services for the estimated half a million Australians living with dementia, and the almost 1.6 million people involved in their care. We advocate for positive change and support vital research. We are here to support people impacted by dementia, and to enable them to live as well as possible. Our commitment to a shared set of values shapes our decisions, actions and behaviours towards achieving our core purpose and strategic priorities.

  • We connect by promoting a people centred way of working and respecting all
  • We collaborate in a supportive manner with each other, other teams, clients and external parties
  • We commit to our purpose and direction, accountable for our actions and support the innovations, reshaping the way we do things

The Marketing Effectiveness Lead contributes to the delivery of the Dementia Australia Strategic Direction by supporting the efficient and effective operation and the performance of the marketing department through continual improvement of systems, processes, tools and reporting.

Reporting directly to the General Manager, Marketing, you will also be responsible for:

  • Ongoing analysis of the marketing function and data to identify areas for continual improvement.
  • Develop a prioritised schedule of work for continual improvement of the marketing processes and systems, including areas of shared responsibility with various areas of the business.
  • Understand, map and implement processes that support the marketing department to streamline and become more effective.
  • Consult and collaborate with stakeholders, including the marketing leadership team to implement solutions and improvements.
  • Manage the administrative function within marketing and providing support across all marketing needs.

To be successful in the position, you will be a team player, show an absolute commitment to the delivery of high quality results and meet the key selection criteria outlined below.

Key Selection Criteria:

  • Experience in a similar role working with marketing teams and marketing tools and systems.
  • Demonstrated ability to consult and collaborate on complex issues and implement continual improvement to serve the needs of stakeholders.
  • A desire to contribute to a team by removing barriers to efficiency and effectiveness.
  • Demonstrated ability to map business processes, conduct structured consultation, and document and manage projects.
  • A collaborative, enabling mindset with a proven and mature stakeholder engagement approach.


  • Relevant qualifications in marketing and/or business at a tertiary level.

This is truly an exceptional opportunity for the right individual to further develop their career and make their mark in a progressive peak body. In return, you will be offered a flexible and supportive work environment as well as a number of attractive staff benefits. You will be making a difference in the lives of people living with dementia, their families and friends.

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