Australia for UNHCR's logo

Digital Marketing Coordinator

Australia for UNHCR
  • Sydney CBD location/Interim work from home arrangement
  • One of the world’s leading humanitarian aid agencies
  • Full time contract opportunity, immediate start
  • Generous salary packaging benefits

Are YOU our ideal candidate?

  • You have tertiary qualifications in marketing, e-commerce, or communications and solid experience in website design or similar role
  • You have a good understanding of and and can apply user experience principles across new and existing websites
  • You possess knowledge of HTML/CSS and experience administering email and CMS platforms for an organisation
  • You understand and can apply responsive design principles and have the ability to produce content using Photoshop
  • You possess advanced computer skills, including all MS Office products
  • You can demonstrate success in building brand awareness
  • You may also have professional experience in the fundraising and/or not-for-profit sector

Who We Are

Australia for UNHCR is the UN Refugee Agency’s national partner in Australia, raising awareness and funds to support UNHCR’s global emergency response to humanitarian crises. It achieves this through the generosity of Australian individual donors, trusts, foundations and other organisations who donate to and partner with Australia for UNHCR to support its goals. Established in 2000 as part of a global fundraising network, it has now raised more than $330 million from a broad network of individuals, community and corporate partners.

About The Role

As a member of our Digital team, you’re responsible for the set up and maintenance of marketing and product analytic platforms, user testing and platform access. The role also assists with the tag management domain, ensuring appropriate and accurate tracking of our digital platforms while contributing to creating targeted and personalised digital experiences for our customers.

Role Scope:

  • Help set up and manage CRO Experimentation Program for the organisation
  • With a supporter first lens, optimise landing pages and assist in developing personalised campaigns to increase funnel efficiencies, improve user engagement, acquisition and retention goals.
  • Assist with design and implementation of A/B and multivariate testing opportunities from hypothesis creation, to identifying success metrics, conducting post-test analysis and improving macro and micro conversion goals.
  • Help with the setup, execution and measurement of initiatives using optimisation and analytics tools including Optimizely, Amplitude, Mode and Google Analytics.
  • Analyse, track and report on experiment results to deliver data driven and actionable insights
  • Assist in the preparation of management reports and presentations to stakeholders to communicate business and supporter outcomes of the delivered initiatives
  • Use Salesforce Marketing Cloud to create journeys using Journey Builder and sync data from CRM to Marketing Cloud and back
  • Use SF Connector for passing data between SFMC and internal CRM
  • Provide support and point of escalation for product teams using Marketing Cloud
  • Complete QA checks on changes to data and journeys
  • Configure business process managed through Marketing Cloud, e.g. content approval processes and groups
  • Assist with the website refresh project

How to apply

This job ad has now expired, and applications are no longer being accepted.

Email me more jobs like this.

Daily