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Be You Marketing Manager

Beyond Blue

Beyond Blue’s vision is that all people in Australia achieve their best possible mental health. Our mission is to work with the community to improve mental health and prevent suicide.

We aim to achieve this by:

  • Promoting mental health and wellbeing
  • Being a trusted source of information, advice and support
  • Working together to prevent suicide.

Beyond Blue’s values are Collaboration, Respect, Enthusiasm, Excellence, Innovation and Integrity.

Beyond Blue delivers the national mental health in education initiative, Be You.

Be You aims to empower every learning community in Australia to be their most mentally healthy, positive, and inclusive – in ways that work for them, at a time that works for them, and all free of charge. Be You equips educators to support the mental health and wellbeing of children and young people from birth to 18 years. The initiative provides an end-to-end approach for early learning services, school age care services, primary schools, and secondary schools across Australia and is delivered by Beyond Blue in collaboration with Early Childhood Australia and headspace.

The Be You Marketing Team works closely with the Be You delivery partners to help educators become aware of, understand, trust, engage with and champion the Be You initiative.

The Be You Marketing Manager is responsible for managing and delivering the strategic marketing needs of Beyond Blue’s Education & Be You group. The Marketing Manager will build and maintain strong and effective relationships with the Education & Be You Group, Brand and Marketing Group and Be You delivery partners to collaboratively design, implement and evaluate effective marketing initiatives.

Tertiary qualified in marketing, the appointee will have extensive experience in a similar role, synthesising complex information to develop clear marketing strategies, supported by evidence and with an appropriate mix of marketing and communications channels. The incumbent will have a strong command of social research, marketing, and communications techniques, including creative development, concept testing, media planning and buying, multimedia production, content marketing and campaign communications. Your expertise in project management together with human-centred design will underpin your ability to set-up opportunities to build strong relationships including developing campaigns, materials or initiatives that are innovative and creative yet rooted in evidence and a deep understanding of the audience.

This is a terrific opportunity to work within an organisation that is in a growth phase and be part of shaping the future outcomes for the community.

Beyond Blue is committed to creating a diverse and inclusive work environment and is proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, religion, gender identity, sexual orientation, disability or age. We strongly encourage people from all cultural backgrounds to apply, including Aboriginal and Torres Strait Islander people.

Applicants are encouraged to view the Beyond Blue Innovate Reconciliation Action Plan 2020-2022.

Applications should include a current CV with a cover letter that addresses why you would consider yourself to be a cultural addition to Beyond Blue and how your skills and experience would be attributes to the position. Click the 'Apply' button and please refer to our website/careers  page for a job description.

Preferred candidates will be required to undertake pre-employment screening, including a National Police Check and where required a Working with Children Check.

NOTE: Short-listing of candidates will commence prior to the closure of this role, so please do not delay submitting your application

How to apply

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