Purpose

This role supports the implementation of the digital marketing strategy for EWB. This includes content creation, social media, website, digital advertising, eDMs, campaigns, analytics, insights and reporting.

Summary

Reporting to the Senior Manager, Marketing & Communications, the Digital Marketing Coordinator is responsible for ensuring EWB delivers best practice marketing activities and campaigns primarily in the digital space. This role is responsible for planning and implementing a range of digital marketing and social media initiatives across multiple channels, and to a range of stakeholders, to drive traffic, conversions and engagement.

Key Responsibilities

• Implement EWB’s digital marketing strategy, including advertising, SEO and SEM to support fundraising campaigns, lead generation and supporter engagement
• Implement the social media strategy to manage and grow EWB’s existing social media community across Facebook, Twitter, LinkedIn and Instagram, including content planning, asset design, content creation, scheduling/posting, paid campaigns
• Manage website and blog, including regular content development, analytics and evidence-based continuous improvement
• Plan and manage eDM strategy, including development of content and imagery, user segmentation and journeys, analysis and reporting
• Monitor, analyse and report on all metrics across all platforms, and develop ongoing improvement strategies to maximise engagement and conversion
• Ensure the timely execution of project management processes, as well as regular and effective internal communications with colleagues and other relevant stakeholders
• Provide insights into trends, issues, opportunities and threats in the digital and social media marketing space to ensure we are executing the right strategies

If you have any questions about the position, please email [email protected] using the subject line: Digital Marketing Coordinator enquiry via EthicalJobs.

A position description is attached.

Engineers Without Borders Australia

• Actively encourages Aboriginal and Torres Strait Islander People to apply
• Celebrates diversity and supports an inclusive workplace. Please contact us to discuss any personal assistance required to complete this application.
• Can only support the applications of Australian and New Zealand citizens, permanent residents, or those with existing working rights in Australia.

EWB adheres to statutory laws in Australia and foreign countries regarding child exploitation, child pornography and the abuse of children. We are committed to the protection of children from all forms of harm. You will be required to sign a Child Protection Code of Conduct and provide a Working with Children’s Check and a Federal Police check prior to commencement.

EWB Australia upholds the right of all people to live a life free from sexual violence, exploitation, and harassment regardless of their gender, age, sexual orientation, disability, religion, or nationality. EWB has zero-tolerance for sexual exploitation, abuse, and harassment (SEAH) of any kind. We recognise that some individuals within communities may be more vulnerable to SEAH, including; children and vulnerable adults. We are committed to creating a safe and supportive environment that safeguards all the people we work with, and the communities we work for.