• Make a difference to young people by joining a leading and well-recognised national mental health organisation
• Grow the reach, understanding and impact of vital headspace services for young people
• Full time permanent position in a hybrid environment based in Melbourne

Who is headspace National Youth Mental Health Foundation?

headspace is the leading youth mental health organisation in Australia. Recognised nationally, headspace helps thousands of young people, and their family and friends, access vital support online, over the phone, in schools and through our headspace centres in over 160 communities across Australia. To learn more about headspace and the services we offer, visit headspace.org.au.

About the role

This exciting and diverse position will:

• Establish, manage and execute the headspace digital marketing strategy for both internal and external audiences to support the overarching headspace brand and marketing objectives.
• Develop and embed a content and social media strategy and framework across the organisation to drive greater engagement with young people and their families.
• Oversee the management and growth of all digital engagement channels including websites, social media, email and any other online platforms for external audiences.
• Define, deliver and continually optimise digital marketing opportunities via SEO, SEM, user experience, and organic & paid social advertising.
• Lead the analytics and reporting function across digital channels and campaigns using measurement tools and insights.
• Manage risk and compliance associated with the use of digital channels (including social media).
• Manage existing headspace partnerships with industry peers, agencies, key digital media organisations and establish new relationships to drive digital growth for the organisation.
• Lead the development and growth of a small team.

Who we're looking for

headspace is seeking a dynamic, experienced and commercially-minded professional with:

• Approved tertiary qualifications in communications, marketing, media or related field.
• Minimum 4 years' experience in a digital marketing role, with management experience.
• Demonstrated success in delivering innovative digital marketing strategies with execution from start to finish.
• Experience in media planning and buying, lead generation and acquisition strategies across multiple audience segments.
• Proven ability to lead and effectively manage the performance, output and development of direct reports.
• Demonstrated calm, flexible and team-oriented manner with an ability to grasp the bigger picture and make recommendations accordingly.
• Expert level proficiency in the development and use of common digital platforms, marketing technology and tools.
• Highly developed written and verbal communication skills and well-developed influencing and negotiating skills.

What's on offer

• The opportunity to make a difference to the lives of young people across Australia.
• Excellent salary packaging up to the maximum amount ($15,900) - For more information on salary packaging, please refer to: smartsalary.com.au.
• Hybrid work environment where you can work from home and in the Melbourne CBD office.
• Professional development opportunities.
• A focus on wellbeing and a commitment to diversity.

How to Apply

• Click on 'Apply Now' to view the position description, and to complete your application.
• Your application must include a resume and cover letter telling us why you are the best candidate for the role considering the Key Responsibilities found in the position description.
• For any queries, please reach out to Daniel Mercuri, [email protected], using the subject line: Digital Marketing Manager enquiry via EthicalJobs.

To be eligible for this position you must

• Have the right to live and work in Australia.
• Hold a current Working with Children Check (WWCC) in your home State / Territory.
• Satisfactorily undergo a headspace Police Check.

headspace is committed to being a child safe and child friendly organisation that recognises, respects and promotes the rights of children, young and vulnerable people.

Aboriginal and Torres Strait Islander people are strongly encouraged to apply for this role and all current vacancies.