Hireup is an online platform and community for people with disability and their families to find, hire and manage support workers that fit their needs and share their interests. Whether it’s support with getting to work or catching a local footy game, Hireup gives people the tools to live life on their own terms.

With thousands of registered users and support workers in big cities and remote communities all across Australia, Hireup is a national network of local supports, committed to delivering an individualised approach to support and community-driven future for the disability sector.

As a purpose-led organisation with over 200 HQ staff (and growing), we are dedicated to powering the evolution of the disability sector. We do this by keeping the community at the heart of our decision making and encouraging a culture defined by kindness, innovation, equality and storytelling.

We believe in being transparent, fair and open with our insights in order to build stronger, healthier and more supportive communities. Our Data and Insights team plays a vital role in ensuring we see the real impact we make on the individuals, families and communities we support. They are engaged with our community, passionate advocates for understanding the people behind the numbers and believe that data is ultimately the voice of a community at scale.

The big picture

• Join one of Australia's fastest-growing product companies
• Unleash your full potential in an inclusive and purpose-led organisation
• Contribute to the evolution of the disability sector

Priorities - the work

• Responsible for the performance of the website through content in terms of engagement, traffic management and driving calls to action
• Develop market-leading search content strategies and manage content distribution on the website
• Aid in the development of best practice documentation for search engine strategies
• Research the latest trends in search marketing and produce “white papers” to educate the wider business
• Work with stakeholders in the business to uncover business needs, identify areas of opportunity to increase growth. This should be followed up by the development and presentation of new strategies where applicable.
• Understanding and contributing to the user journeys through the website and enabling conversion metrics through engagement
• Strong ability to brief content production and creative teams
• Actively contribute to company initiatives, processes and roll-outs
• Oversee written reports and insights on campaign effectiveness
• Liaise with PPC and Search Engine Optimisation agencies for campaign integration

Project management

• Develop project plans based on accounts budget and success goals
• Ensure project plan is followed and account activities are delivered effectively
• Monitoring the latest advancement in search strategy and ensuring this is raised to stakeholders in the business

Skills - the person

• Proven knowledge and expertise in the digital space, focused on search with primary focus on SEO & web content with 4+ years commercial experience in a digital content role
• Working understanding of CRO is advantageous
• Strong technical expertise in web development and information architecture
• Working knowledge of HTML, JavaScript and CSS
• Communicate with confidence and write and present to inspire
• Proven analytical ability and quantitative skills – strong Excel skills
• An experienced link building, content marketing and content creation strategist
• Experience with journey mapping, personalisation and headless CMS is advantageous but not essential

Apply now

People with lived experience of disability are strongly encouraged to apply. Please let us know what adjustments we can make to the role or process so you can be a success with us!

For more information about the role and how it fits within Hireup, contact our Talent Acquisition Manager, [email protected] using the subject line: Website Optimisation Manager enquiry via EthicalJobs.

Heads up - our recruitment process will be conducted via Zoom. This role can be remotely based for the right candidate.

We are dedicated to creating inclusive and accessible candidate experiences for all and we encourage you to

Contact us if you have suggestions on how we can improve or adjust our approach to ensure an enjoyable, fair and informative candidate experience.