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Marketing Manager

TerraCycle

About us

Our mission is to “Eliminate the Idea of Waste". Operating in 22 countries, TerraCycle is a global innovator in the circular economy, specialising in recycling hard-to-recycle materials. Our programs collect and recycle almost any waste stream, including beauty packaging, babies' nappies, cigarette butts and chewing gum, which we then turn into new products - like the world's first shampoo bottle made from beach plastic.

As a social enterprise, we drive positive change by partnering with some of the world’s largest corporations such as L'Oréal, P&G and Colgate to transform the collected packaging into new products like outdoor furniture, playgrounds and park benches.

The Role

We are seeking a detail-oriented Marketing professional with experience in content management for digital platforms. You will be responsible improving engagement with our TerraCycle brand, leading a small team of support staff including a Graphic Designer and Copywriter. This is a unique role for a resourceful and driven individual looking to develop, execute and manage marketing initiatives for a worthy cause.

This is a permanent, full-time position reporting into the Head of Marketing and Communications.

You will be responsible for:

Terracycle Brand:

  • Developing and implementing marketing strategies to drive brand engagement across Australia and New Zealand
  • Working with PR Manager and Head of MarComms to create TerraCycle campaigns from ideation to execution
  • Creating and scheduling social media content and ads and evaluating the effectiveness and ROI of campaigns

Digital Platform Management:

  • Complete ownership of the TerraCycle website, including liaison with our Global and IT teams to address issues, UAT for web development, monitoring content effectiveness and user experience
  • Conducting ongoing reviews of websites, identifying areas of improvement relative to traffic conversion, sales generation, and overall user experience
  • Creating and executing SEO initiatives with continuous analysis and reporting across platforms
  • Supporting eComm and Brand Marketing teams to promote brand materials across our platforms (EDMs, socials and website), ensuring alignment with our global brand guidelines
  • Analysing market trends to adapt strategy and report as needed to our global team

Content Management:

  • Overseeing creation of digital and print content for web campaigns and / or in-person events both for TerraCycle and our clients by the Graphic designer and Copywriter
  • Overseeing and supporting management of the content calendar by the Copywriter

About you

You’re a skilled marketing all-rounder looking to use your communication and digital marketing skills to engage customers to be sustainable consumers.

  • Qualifications in marketing, communications or a related field
  • 2-5 years’ experience managing social media or digital marketing platforms
  • 1-2 years’ experience in a people management or team leader role
  • Excellent writing and content development skills across multiple mediums
  • Demonstrated ability to identify market opportunities and develop execution strategies
  • Experience with account administration for LinkedIn, Instagram, Facebook, Twitter, Hubspot, Wordpress or similar will be highly regarded
  • Experience with Google Analytics, Google Search Console, Tag Manager preferred
  • Demonstrated understanding of social media best practice
  • A demonstrated interest in sustainable/green business

Please be aware that proof of vaccination will be required in line with our COVID vaccination policy.

What we offer

  • Entrepreneurial start up environment with strong growth opportunities
  • Annual bonus gift
  • Flexible work hours
  • Summer Fridays, half-day off – compressed working week throughout summer months
  • 2 paid volunteer days off per year
  • 2 working from home days per week
  • Vegan / vegetarian lunch provided at the office
  • Happiness manager-led regular social activities
  • Dog friendly office
  • Casual dress code
  • Mental health sick days
  • Endless recycling options!

To Apply

Submit your CV with your work experience and a brief cover letter explaining your interest in working with TerraCycle.

How to apply

This job ad has now expired, and applications are no longer being accepted.

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