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Marketing Analyst

World Vision

The Opportunity to be a Changemaker

We are seeking a Marketing Analyst to join our team at World Vision on a full time basis at our Burwood East Office. Reporting to Personalisation & Experience Analytics Manager, you will support the broader marketing analytics function and will be responsible for providing insights and reporting to improve performance of digital marketing activities at a channel level.

Your day to day activities will include:

  • Interfacing with various functions of the marketing team including the retention and growth teams, you will provide the business with analytical insight into the supporter through MS SQL interface, supplying clear, accurate and reliable data/insights.
  • Develop, maintain targeting strategies through data including the creation and delivery of targeting lists/files for campaigns using various channels and to required timelines
  • Develop and maintain reporting dashboards and other related dashboards to support campaign outcomes
  • Working closely and collaborating other business functions to enhance understanding of data and its use, and ensuring a robust marketing/communications strategy

Who we are looking for

We are seeking a team-oriented individual who is keen on delivering insights and recommendations to the wider business. You will enjoy a collaborative environment and will be adaptable and flexible in your working approach. 

Your skills and experience will include:

  • Strong proven experience of using MS SQL to extract, analyse and create data for generating insights
  • Manipulating and working with various, large and complex data assets and gathering data through a variety of means
  • Experience with data visualisation tools such as Power BI, Tableau, Qlik
  • Proven experience in marketing (CRM) targeting campaign methodologies/strategies, customer/supporter segmentation.
  • Proven experience in stakeholder engagement and presenting your findings and recommendation
  • Tertiary qualifications in commerce, economics, marketing, business statistics, analytics or relevant discipline

What you need to know:

For your information, the interviews will start immediately, and the role may be filled before the closing date.

World Vision Australia takes our Safeguarding responsibilities seriously and we provide an environment that is safe for our child and adult beneficiaries. We have strong recruitment procedures to make sure the safest and most suitable people work with the children in our programs. All successful candidates will undergo a criminal record and Working with Children check prior to employment. We provide our staff and volunteers with ongoing supervision, support and training in their work with child and adult beneficiaries.

Why World Vision

World Vision is a global community, working together for the one purpose – to bring about positive change in the lives of the world’s most vulnerable children. People are inspired to work for us because they want to contribute to making a difference. We are part of an international team, using our talent, determination and influence to invest in a better tomorrow. As a global Christian humanitarian organisation, we provide short-term and long-term assistance and have impacted the lives of over 200 million vulnerable children and people worldwide. With approximately 37,000 staff members working in nearly 100 countries, World Vision has been engaging people to work towards eliminating poverty and its causes for almost 7 decades.

World Vision Australia delivers life changing impact because we are community-led, child-focused and inspired by our Christian faith.

When it comes to our people, as an organisation we embrace diversity, employing people from a variety of cultural and religious backgrounds.

How to apply

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