• Part-time, 3 day a week role with flexibility in work patterns
• Sydney CBD location
• Supportive, collaborative culture within a small, high performing and dynamic team

Impact of the organisation

The Sydney Eye Hospital Foundation emerged from a collaborative vision among doctors, nurses, volunteers, patients, and philanthropists.
The Foundation continues to thrive in their work to raise vital funds to enhance eye care accessibility, fund scientific research, provide specialised equipment, and ensure continuous training for ophthalmology specialists.

By working closely with the community, the Foundation upholds values of patient-centred care, collaboration, excellence, and transparency, significantly improving patient outcomes and reinforcing Sydney Eye Hospital's leadership in the field.

About the Role

Due to the exciting growth of the Foundation, this newly created role is essential in promoting the Foundation’s brand by creating content and delivering campaigns that inspire and foster positive engagement with stakeholders to support fundraising.

The Marketing and Communication Manager is a versatile position responsible for leading the ideation, creation, and delivery of diverse content across multiple channels, including print and digital (social media/website/email marketing). This is a hands-on role ideal for a skilled writer with a keen eye for attention to detail.

This role is perfect for someone who is highly self-driven, confident in being accountable and thrives in a small team environment. We’re seeking a proactive individual who can take initiative and is eager to integrate and build relationships within the hospital setting. This position plays a key role in strengthening the organisation’s presence within the community.

Key Responsibilities

• Work with a small team to define fundraising appeal themes, messages, and communication channels.
• Draft creative/media briefs and source stories for donor communications, ensuring approvals.
• Oversee the creation of direct mail, eDM, and social media content in line with brand guidelines.
• Conduct interviews and source images/videos to create engaging content for appeals.
• Maintain and update accurate content on the website.
• Support content development for events, case studies, program updates, and news stories.
• Build and deliver a social media strategy and calendar to boost engagement and followers.
• Create digital donor journeys to increase engagement using Salesforce.
• Develop and create reports, newsletters, brochures, flyers, and other marketing materials.
• Oversee the production of merchandise, banners, and signage.
• Write media releases for key events and work with the Sydney Eye Hospital Media team as needed.
• Support fundraising events and galas as required.

Skills and Experience

• Relevant qualifications and experience in marketing, communications or similar.
• Proficient in creating compelling content for websites, collateral, blogs, emails, and ads.
• Strong written and verbal communication skills, with the strong attention to detail.
• Ability to meet deadlines and engage different stakeholders.
• Experience developing marketing materials and working with and managing external suppliers.
• Ability to liaise with various internal and external stakeholders for content.
• Proactive, collaborative, and able to work independently.
• An eye for design and experience with Canva or InDesign.
• Familiarity with Salesforce or similar.
• A passion to support this wonderful Foundation’s work, raising funds to ensure that all patients receive excellence in eye care.

Applications

Please direct all enquiries to Kristina Lesko at Impact Advising on [email protected] using the subject line: Marketing and Communications Manager - Sydney Eye Hospital Foundation enquiry via EthicalJobs.

Impact Advising is committed to creating diverse and inclusive work environments that reflect the rich tapestry of our communities. We believe that diversity enriches organisations and fosters innovation. We are dedicated to building workforces that are a representative of the diverse backgrounds, experiences, and perspectives of our society. We embrace diversity in all its forms, including but not limited to race, ethnicity, gender, age, sexual orientation, religion, disability, and cultural background. We actively seek to foster inclusive workplaces where all employees can bring their whole selves to work, feel respected and valued, and have equal opportunities for growth and advancement. We are committed to providing a fair and unbiased recruitment process, and we strive to eliminate any barriers that may impede the inclusion and participation of underrepresented groups in workforces.