- Job posted on: 21st Apr 2021
- Applications close:
We’re looking for a senior search specialist (SEM & SEO) to join our team!
ntegrity works with not-for-profit and for-purpose organisations, so you can be proud of the work you do, and use your skills to make an impact on organisations that create good in our world.
In the increasingly cluttered digital world, paid and organic search continue to be the biggest drivers of high-value traffic for charities and commercial organisations alike, and will continue to be a key platform when it comes to brand discovery and conversion in the future. That’s why ntegrity is looking for a strategic-minded SEO and SEM expert for this newly created role, who has the skills and the drive to help the agency continue to grow our clients.
You will join our team of over 25 digital specialists in this influential role reporting to our Performance Lead. You will lead our paid and organic search strategy and performance across some of the largest and most innovative not-for-profit and purpose driven organisations in Australia.
You will take ownership of our paid search acquisition strategy, identifying macro and micro search trends for our NFP and purpose driven client-base to leverage new and exciting opportunities. You will review, create and optimise search campaigns that supplement and enhance our clients’ acquisition journey and deliver value to their organisations. You will be expected to understand Google best practice, when it comes to strategic recommendations, campaign setup and optimisation, and be comfortable talking to search campaigns with our clients.
Google Ads qualifications are mandatory and you can also expect to use Microsoft Ads where strategically appropriate.
On the organic side, you’ll champion SEO best practices for our clients and provide recommendations on how to best implement a high-performing SEO strategy to improve organic traffic and engagement and of course, achieving the best positions in the search engine result pages as possible.
You’ll apply your knowledge of on-page SEO, off-page SEO and technical SEO to equip our clients with everything they need to succeed in organic search. Keeping up-to-date with the evolution of search engine ranking factors.
Your goal will be to increase volume and reduce cost per transaction across both paid and organic search via holistic search strategies that span organic search, paid search, and Google Grants (where applicable). In addition you will be managing performance metrics and budget tracking while ensuring benchmarks are established, lessons are learned and growth opportunities capitalised.
The ideal candidate for this position will: embrace challenges, is growth-focused, empathetic and will work with integrity (with an i).
You dive into challenges because solving problems at ntegrity means changing lives.
You’re focused on leading our clients to grow, through feedback, learning and risk-taking.
You’ll put people first - whether it’s our clients, their customers or our team - and balance empathy with pragmatism, action and honesty.
You’ll approach our work with honesty, respect, accountability and by doing what you say you’ll do.
What we’re looking for:
On a day-to-day basis, you will be:
Best of all? Your efforts will be for good. Your success means amplifying companies that care and making the world a better place. You’ll work with Australia’s most passionate not-for-profits, government departments, and values-aligned companies who, frankly, deserve to grow.
ntegrity is an award-winning digital agency servicing Australia’s leading not-for-profit, for-purpose and government brands. We partner closely with our clients to help prepare for the future, to ensure they can meet their mission of making an impact on the world.
Our team is empathetic, embraces challenges with excitement, is motivated by the growth of our clients and act with integrity at our core. We each take ownership of the business and are driven by an entrepreneurial spirit. We win awards because we stand out from our industry - we do work the world needs and are driven by purpose.
We treat our staff well, and are intentional in investing into innovation and internal projects. We have inspiring leaders that deeply care about our clients and our team.
If you’re eager for a workplace that is transparent, compassionate and recognises hard work — we think you’ll like it here.