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Digital Marketing Specialist - Melbourne / Sydney / Brisbane

Oxfam Australia
  • An excellent opportunity to join Oxfam Australia’s Fundraising and Resource Growth team
  • Permanent, Full-time, 35 hours per week
  • Can be based Melbourne, Sydney or Brisbane

About Us

Oxfam is a global movement of people working together to eliminate the inequalities that keep people in poverty.

At Oxfam Australia, we believe all lives are equal and no-one should live in poverty. We believe that in a wealthy world, poverty is unjustifiable and preventable, that the present state of inequality and injustice must be challenged, and that with the right support, people can change their lives for the better.

We are part of an international confederation of 19 organisations (affiliates) working together with partners and local communities in the areas of humanitarian, development and campaigning, in more than 90 countries.

All our work is led by five core values: Accountability, Empowerment, Equality, Inclusiveness and Sustainability.

As an organisation undertaking work both locally and internationally and in humanitarian response, we take our duty of care seriously to safeguard children, young people and adults and recognise that we must meet community expectations and the trust placed in our people to maintain the highest standards of conduct with children. Therefore, our people are required to comply with the One Oxfam Child Safeguarding and Protection from Sexual Exploitation and Abuse policies and sign the Oxfam Australia Child Safeguarding and One Oxfam Employee Codes of Conduct.

The Role

The Fundraising and Resource Growth Section (FRG) at Oxfam Australia exists to inspire and invite individuals, communities and institutions to contribute their financial support, ideas and resources to advance our shared purpose of achieving a just and sustainable world without poverty.

The Supporter Experience unit is a small specialist team of data analysts and digital experts working in partnership with the multiple teams leading the day-to-day interaction with supporters in order to enhance experience, loyalty and value across all segments.

The Digital Marketing Specialist reports to the Digital Marketing Manager in the Supporter Experience unit. This role is responsible for designing and executing end-to-end digital marketing campaigns across Oxfam's digital channels to acquire, convert and retain supporters at scale and maximise their lifetime value.

A little about you (the key selection criteria)

To be successful in this role you will have;

  • Extensive experience developing and implementing digital marketing campaigns across paid, earned and owned channels
  • Strong understanding of supporter segmentation and extensive experience using digital analytics to inform strategy and analyse performance
  • Proven ability working with HTML and a CMS like Wordpress to produce engaging content and online experiences
  • Proven ability in managing large-scale EDM campaigns and using marketing automation (preferably Marketo) platform to execute online journeys.

We can offer you

  • A base salary of $77,013 plus superannuation, superior leave benefits and access to a generous not-for-profit salary packaging program (up to $18,450 of your salary tax-free)
  • The opportunity to use your talents and expertise to make a positive impact around the world
  • We value flexibility and seek to support our people to work in ways that meet their work/life commitments and support their wellbeing
  • Cultural leave
  • Superannuation matching

How to Apply

  • To apply, click the Apply Now button to be directed to Oxfam’s job portal

Our people are at the heart of everything we do. We care deeply about creating a safe and inclusive workplace where our people feel valued, respected and empowered. We are committed to providing equal opportunities and encourage applicants with personal experience of the forms of injustice we seek to address to apply for opportunities at Oxfam Australia.

Applicants will be required to show proof of their right to work in Australia and successful applicants will be subject to the satisfactory clearance of a Police Records Check, and Counter Terrorism and Aid Diversion check.

We give priority to protecting the health, safety and wellbeing of our people, supporters, and the communities we work with. If successful you may be required to provide evidence of your COVID-19 vaccination or approved medical contraindication prior to commencing employment with Oxfam Australia.

How to apply

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