• Bring your exceptional social impact marketing skills to UWA
  
• Work for an amazing cause helping children across Australia

ABOUT United Way australia

United Way Australia is a national charity helping communities of disadvantage reach their full potential. Our model of change is to empower children and young people through flagship early childhood and youth employment initiatives. We also work to develop new approaches which challenge the status quo in tackling complex social issues, including our innovative business park model and collective impact work.

United Way Australia is the local licensee of Dolly Parton’s Imagination Library (DPIL) program across Australia working in partnership with government, businesses, and community groups. DPIL is a low cost, community-based book gifting intervention to prepare children for school. It was established to overcome many of the barriers of traditional early years literacy development programs.

ABOUT THE ROLE

Due to continued growth, we require a Marketing Specialist – Social Impact to join our team based in Sydney and reporting to the DPIL Partnerships Manager.

This role is full time on-site, based in the Sydney CBD. Contract to June 2026.

The duties of this role include, but are not limited to:

• With support from the UWA Program and Marketing Manager, contribute to and execute the social impact marketing plan
• Working with the Head of Research, interpret research results to report on program impact to stakeholders
• Create branding awareness that draws on program evidence to drive funding
• Coordinate DPIL social media, DPIL quarterly newsletters, and DPIL website and other promotion activities
• Proactively seek and develop case studies from communities to promote the program
• Develop and update resources that will enhance program impact in Imagination Library communities
• Develop targeted content for diverse audiences – such as community partners, parents, publishing partners, authors and illustrators – to drive engagement and collaboration
• General office administration

ABOUT YOU

To be successful you will have:

• Tertiary Qualifications in Marketing
• 2+ years’ experience in social impact or community development within an NGO
• Experience translating research into impact reports for stakeholders
• Experience working with a wide variety of people in CALD communities or cross-cultural settings

• Experience using HubSpot CRM to develop marketing materials
• Experience using CMS platforms such as Wordpress for website management

• Experience and enthusiasm for social media and communications channels
• Interviewing experience, for case study development and content collection
• Capacity to manage multiple priorities and self-manage workload
• Working with Children Check and Right to work in Australia required
• Experience working in education or educational advancement desired
• Bilingual or multilingual desirable

A position description is attached.