Are you passionate about driving impactful change through strategic marketing and communications? Women’s Health Victoria (WHV) is seeking a dynamic Communications & Marketing Lead to amplify our organisation’s impact during a critical moment of public momentum to drive equity in women’s health!

About WHV

WHV is a statewide, feminist, not-for-profit leading the pursuit of gender equity in health. We work with government, the health sector and the community to create better health outcomes for women (cis and trans inclusive) and gender diverse people.

WHV delivers vital support services to the community and empowering health information. We share evidence and recommendations to challenge bias in the health system. We build capacity in the health sector to achieve equitable health outcomes.

We foster an environment of inclusion, innovation and respect.

Communications and Marketing Lead

In this new role, you will be instrumental in enhancing WHV’s presence, raising public awareness, and engaging stakeholders through strategic communications and marketing initiatives. You will develop and execute integrated communications plans that promote WHV’s mission, programs, and advocacy efforts across various platforms, including traditional and digital media.

In this role, you will be responsible for:

• Developing and implementing WHV’s overall communications strategy to enhance visibility, engage stakeholders, and support advocacy and program goals.
• Overseeing and creating consistent engaging content (websites, newsletters, social media, press releases) to communicate effectively, and ensure brand consistency and integrity.
• Developing, implementing and reviewing the effectiveness of multimedia content strategies that incorporate storytelling to highlight the organisation’s impact and build emotional connections with audiences.
• Serving as the main point of contact for media enquiries and build and maintain relationships to secure positive media coverage
• Collaboratively working with internal stakeholders to ensure WHV’s public engagement is aligned with policy and advocacy goals.
• Overseeing major events for WHV including planning and promoting events and managing public relations to increase visibility and impact.
• Identify opportunities for cross-promotional partnerships and collaborate with external stakeholders to amplify campaign messaging.

Amongst other selection criteria, as an ideal candidate, you’ll have:

• Tertiary qualifications in Marketing, Communications, Public Relations, Journalism, or related field (preferred), or equivalent work experience.
• A minimum of six years' experience in communications and/or marketing in a similar senior role or a related area. Experience in not-for-profit, government or health sectors (preferred).
• Proven experience in developing and executing integrated communications and marketing strategies, including digital marketing and social media.
• Demonstrated experience in content creation and management.
• Demonstrated ability to build and maintain relationships with various stakeholders.
• Experience overseeing event management.

If you want to be part of an organisation making a difference in leading the pursuit of gender equity in health, this could be the role for you! A position description is located on the WHV website which includes further details relevant to the position.

Benefits of working at WHV

Working at WHV you will be a part of a dedicated community who are guided by a shared goal and carry out meaningful work with the commitment and courage to make a difference.

We are proud to provide a number of innovative employee benefits for our staff such as:

• Flexible work hours and family friendly policies
• Hybrid working
• Access to salary packaging
• Paid end of year close-down – additional to annual leave

How to Apply

If you think you'd be a good match for this position, we encourage you to apply by clicking the 'Apply Now' button.

Please provide a CV and a cover letter addressing the selection criteria for the role.

We strongly encourage applications from applicants with diverse experience and backgrounds. We welcome people with lived experience and the experience of people who have been carers, families, or supporters, relating to women’s health holistically.

For more information about the role and working at WHV, contact Judith Ridgeway, Chief Operating Officer, [email protected] using the subject line: Communications & Marketing Lead enquiry via EthicalJobs.