Are you looking for a marketing role that will expand your creativity and skills to make a difference in peoples' lives? Is working in a vibrant team of innovative and passionate people who love what they do, important to you?If so, then this role may be perfect for you.

As the Senior Marketing Specialist, you will play a crucial role ensuring the marketing campaigns and content add value to the customer journey to achieve business and marketing objectives.

This is a full-time role based at Norwest that requires travel across Anglicare's 23 residential care homes. Note: We are relocating to Macquarie Park in February 2025.

Key responsibilities

• Ensure the development of comprehensive marketing campaign strategies are aligned with the residential care objectives.

• Ensure end-to-end campaign execution, including campaigns being delivered on time, within budget, and aligned with brand guidelines.

• Coordinate internal teams and external suppliers to create campaign assets, such as landing pages, email templates, ad creatives, and social media content.

• Contribute to the implementation of marketing automation to optimise campaign workflows, audience segmentation, and tracking of campaign performance.

• Develop and manage integrated marketing campaigns across various channels such as; digital advertising, social media, email marketing, content marketing and events

• Work closely with the Digital Marketing Specialist to optimise campaign performance

• Create content and collateral that is designed to improve the customer experience and ensure it is on brand and aligned with Anglicare's values.

About you:

• Bachelor's degree in marketing, business administration, or a related field.

• Evidence of excellent verbal and written communication skills.

• Minimum 8 years' experience in marketing and campaign management.

• Current drivers' licence

Benefits:

• Excellent remuneration package and company benefits

• Not-for-profit salary packaging benefits - reducing your taxable income by $15,900 plus an additional $2,650 for salary packaging accommodation, meals and entertainment

• Learning and Development opportunities within the organisation

• Fitness passport, discounts to over 800 gyms, pools and fitness centres

• Employee Assistant Program (EAP), free counselling service

• Treehouse benefits and rewards, discounts to retail, accommodation and entertainment

About Anglicare

Anglicare Sydney is a leading and highly regarded community NFP organisation in Australia.

Our vision is to see Jesus Christ honoured, lives enriched and communities strengthened. To achieve this, we are looking to attract the most capable and mission aligned people to join us.

For over 160 years Anglicare has been serving people in need- providing care to older people and services to the vulnerable. We began because of people who saw a need in the community and who were compelled to make a difference. People motivated by Christian love and a passion to serve. If this describes you, we would love to invite you to join us!

Aboriginal and Torres Strait Islander candidates are encouraged to apply.

Anglicare - Jesus Christ honoured, lives enriched, and communities strengthened.

Applicants are encouraged to apply as soon as possible as applications may be reviewed prior to the closing; closing date is subject to change without notice.