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Donor Direct Marketing Coordinator

Hope & Glory

Our client

Our client is an Australian, unaligned, not-for-profit, independent medical research institute that combines research with practical action to address health issues of global significance. Their technical breadth covers laboratory-based and field research, commercialisation and development programs, and public health and knowledge generation which are instrumental in delivering better health for all people.
  
With international offices in PNG and Myanmar and headquartered in Melbourne, this organisation is for a more equitable world through better health. With a 2030 strategy now in place, their focus is to maximise the impact of its work.
  
Through the global pandemic, our client has contributed significantly to Australia’s response through its research and expertise, and as a result has not only significantly increased its brand awareness but also the awareness of the contribution medical research makes to the community.
  
There is now an exciting donor direct marketing opportunity to join the team which Hope and Glory is proud to partner with to appoint.

The role

Reporting to the Manager, Supporter Engagement, the Donor Direct Marketing Coordinator will provide critical support with the day-to-day coordination of warm and cold donor appeals, acquisition and retention of donors through multiple channels including direct mail, email, digital, social media, and telemarketing. In this role, you will:

  • Coordinate the development of fundraising materials and communications for our donor segments and liaising with printer/mailhouse and various external suppliers.
  • Work closely with Donor Communication and Content Specialist to coordinate and execute major appeals, newsletters and monthly giving material ensuring deliverables are achieved to time and budget.
  • Submit data briefs and work with Database and Analytics Manager for targeted data selections, preparing mailhouse briefs, providing data to mailhouse, proofing and managing sign-off.
  • Overseeing day to day digital and social media campaigns, liaising with external suppliers to regularly review and update ads and content.
  • Coordinate and oversee onboarding and retention programs across warm and cold direct mail, email, digital and telemarketing channels
  • Develop and maintaining team and campaign dashboards in Salesforce, providing reports in Salesforce as needed.

About you

To be successful in this role, you will have the following skill set and drive:

  • Tertiary qualifications in marketing and/or ADMA certification and/or Fundraising Institute Australia certification
  • Experience in development and execution of customer focused direct marketing and communications.
  • An understanding of digital marketing and experience in its use within an organisational context or personally.
  • Sound knowledge in the use of a CRM database e.g. SalesForce, Iraiser, Donman, Xero or similar including administration, segmentation and reports.
  • Ability to interpret data and provide insights and recommendations.
  • Strong interpersonal skills including written and verbal communication, effective listening, empathy, discretion, and diplomacy.
  • Strong organisational skills and the ability to handle multiple tasks simultaneously and under pressure.
  • Advanced experience with Microsoft Excel and/or other data analysis software.

How to Apply

Interested to know more? Please make it the first step to apply online so that Hope & Glory can make an early assessment of your potential suitability. Click the "Apply Now" button.

Enquiries can be directed to Hope & Glory on 03 9578-1000. Please leave a message for Maisie Sheffield and your call will be returned promptly.

All applications and enquiries will be responded to, and the outcome of the process will be made known to all applicants.

All applicants must have proper work rights for Australia and the preferred applicant/s eventually will undergo full background checks.
In applying, you accept Hope & Glory’s privacy statement which can be found at www.hopeandglory.com.au. You also warrant that your CV is accurate reflection of your work history.

As the exclusive recruitment partner on this assignment, any third-party or direct applications sent to our client will be returned to Hope & Glory for assessment.

Hope & Glory is where striving meets thriving. We're specialist recruiters in #marketing, #media and #communications.

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