ABOUT YOUR ORGANISATION

The Pat Cronin Foundation was established in 2016 following the senseless death of Pat Cronin, who was killed by a single Coward Punch as he went to assist a mate who was being attacked.

The Pat Cronin Foundation is known for providing an optimistic voice and empowering approach to education and awareness. We work with primary/secondary schools, clubs, employers, and community groups to help young people make wise choices and make lasting changes to end social violence.

The Foundation has seen significant growth over the past year, and this role offers an exciting opportunity to contribute towards educating and advocating for positive cultural change in society. The Foundation has a track record of achieving big results with a small but dynamic team. You will contribute to extending this record and help us achieve even more!

We pride ourselves on being positive, energetic and achieving great outcomes. As well as pursuing our mission, we all contribute to making the Pat Cronin Foundation a great team to be part of.

ABOUT THE ROLE

We are seeking an enthusiastic Marketing Coordinator to join our team. This role will have a primary focus on expanding our presence across social media, leveraging the wealth of rich content we have and ensuring it is tailored for our diverse key audiences. The Marketing Coordinator will also support our fundraising initiatives and events through email marketing, the creation of offline materials, website updates and more. This role also supports sales campaigns that drive uptake of our violence-prevention education program across Australian schools, sporting clubs and organisations.

The role works closely with our Media Manager, Graphic Designer and Marketing Strategist, and has responsibility for leading an integrated marketing calendar across the year.

If you are a creative thinker who thrives on working with like-minded people, detail-oriented, and have strong communication skills, we would love to hear from you.

What you will do

As our Marketing Coordinator, you will execute impactful marketing initiatives for our various audiences that elevate the Foundation’s presence locally and nationally. Your responsibilities will include:

Social Media Management

• Proactive content creation and managing all social media content.
• Creatively repurposing our expansive content and data to appeal to specific audiences.
• Research relevant “influencers” and creatively connect with them for the purpose of positively amplifying the Foundation’s voice.
• Report on key social metrics including reach, impressions, engagement.

Other Marketing Management

• Promote fundraising and partnership events.
• Create offline marketing materials to support campaigns using a range of technologies and tools.

• Assist in the planning and execution of digital marketing campaigns, including email marketing.
• Responsible for organising, storing, and maintaining our key marketing tools (eg assets, brand guidelines, images etc).

• Support sales campaigns that drive uptake of our violence-prevention education program.
• Maintain records of our media appearances (tv, radio, print and online articles).

ABOUT YOU

You will love the world of digital media and have a passion for the community. You will have plenty of ideas for content creation with a fun edge while having an eye for detail. The ability to make video content is a must.

Others describe you as motivated and friendly with a positive outlook that is contagious. You show initiative, are professional in everything you do, and aspire to do things better in each day’s work. You thrive on working autonomously within a supportive team. You are adaptable and learn quickly in a fast-moving environment.

What do you need?

• Tertiary qualifications in marketing, digital media or communications.
• Minimum 3 years’ experience managing organic social media content.
• Digital creation skills: TikTok/ YouTube, video editing, graphic design (Canva or similar).
• Sound ability to adapt existing pieces of content to use them for different formats or platforms.

• WordPress proficiency to create and manage digital content effectively.

• Strong writing and proof-reading skills.
• Excellent time management skills, ability to manage multiple tasks, projects, and deadlines.

ADDITIONAL BENEFITS

• We offer a strong sense of purpose and a real opportunity to make a difference in people’s lives.
• We offer a part-time role of 24 hours/week, ideally providing coverage Monday to Friday.
• Flexibility (both location and time)
• Mentoring opportunity with our Strategic Marketing Consultant
• We all work from home, but you will travel to attend in-person team/ stakeholder meetings as required.
• An attractive remuneration package will be agreed with the right candidate.

For further information please email [email protected] using the subject line: Marketing Coordinator enquiry via EthicalJobs.

A position description is attached.

The successful applicant will be required to possess a Working with Children’s Check upon appointment.