Rural Aid is Australia’s most trusted rural Charity. We were founded in 2015 on the back of the very successful “Buy a Bale” drought fundraising campaign of 2013. Funded by donations, our charity provides support and assistance to farmers and rural communities during times of natural disasters and actively supports the long-term sustainability of the agriculture sector - our ‘Mates in the Bush’

Rural Aid’s vision is that farming and rural communities are safeguarded to ensure their sustainability during and after natural disasters. Our mission is to provide economic and empathetic support and assistance to rural communities impacted by natural disaster, through partnering with key stakeholders to deliver meaningful outcomes. Rural Aid promises to ensure donors’ money is used transparently to provide effective and timely assistance to those most in need.

Our Values

At Rural Aid our values guide our behaviours and are the foundation for how we do deliver services and support. We are:

• Empathetic & compassionate (in everything we do and everyone we deal with);
• Transparent & accountable (being open, honest and outcomes focused);
• Supported & empowered (to achieve community and personal growth);
• Ambitious & adaptable (in order to find solutions to new and diverse challenges); and
• Commercially responsible (to ensure the long-term future of the charity).

Compliance with our WH&S policies and procedures and contributing to the promotion of a Safe and healthy work environment are also paramount for us.

Are you passionate about making a tangible impact in the lives of farmers and rural communities?

We are a dynamic Charity celebrating a decade of transformative work in 2025, and we're on the lookout for an enthusiastic Individual Giving Manager to supercharge our fundraising as a key member of the Marketing + Growth team. This is your chance to shape this newly created role as your own.

What you’ll do

• Create and Innovate: Develop and drive strategies to acquire, nurture, and retain regular and cash supporters across various channels, with a strong digital focus.
• Lead with Data: Use analytics and insights from our supporter database to effectively manage and grow our annual appeals, regular giving, and community fundraising efforts.
• Boost Engagement: Develop and implement supporter retention strategies to engage and retain supporters across all channels.
• Track and Report: Implement robust reporting and tracking tools to ensure success and communicate outcomes effectively.
• Budget accountability: Manage income and expenditure budgets and forecasts for individual giving programs, making data-driven decisions
• Collaborate: Work closely with Marketing + Growth colleagues on broader fundraising, brand and marketing initiatives. Establish and maintain effective relationships with the broader Rual Aid team
• Ensure Compliance: Maintain adherence to relevant legislation and the FIA Code of Conduct.

What we’re looking for

• Firstly – we hope you share our passion for farmers and rural communities to help deliver Rural Aid’s vision: Farming and rural communities are safeguarded to ensure their sustainability before, during and after natural disasters.
• Demonstrated experience managing the acquisition and retention of supporters through appeals, regular giving and retention programs using multiple channels with a large digital focus that meet organisational targets.
• Demonstrated experience in managing projects with well-developed analytical, problem solving and data-driven decision-making skillset.
• Demonstrated ability to manage competing demands and prioritise workflows, with experience in process management and project coordination.
• Strong written and verbal communication skills and creativity to craft compelling fundraising communications.
• Ability to bring innovation and fundraising best practices into operation.
• Comprehensive understanding of supporter management databases & relationship management software; and,
• Team player with can-do attitude and a proven track record of contributing to the successful achievement of an organisations key aims & objectives.

What we offer

• A collaborative and supportive team culture situated in a comfortable and welcoming office environment.
• Generous salary packaging benefits. As a registered Charity, our employees are eligible to access salary-sacrificing benefits to assist with financial commitments or utility bills etc.
• Easy access to public transport, Indooroopilly Shoppingtown, Banks etc.

Sound like you? We would love to hear from you!

To learn more about Rural Aid including our aims, history and services please visit our website; www.ruralaid.org.au.