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Communications Manager - AuNZ

World Animal Protection
  • Type of contract: Permanent full-time
  • Location: Sydney, Australia
  • Salary: $109,375 - $118,750

World Animal Protection is looking for a proactive and agile Communications Manager to lead the development, implementation, and evaluation of the internal and external communications strategy for our critical work across Australia and Aotearoa New Zealand.
By positioning World Animal Protection as a global leader in animal protection the successful candidate will increase brand awareness and establish animal protection as a mainstream issue.

This is an exciting role where the successful candidate will align our narrative with our strategic direction, purpose, and values by proactively collaborating with colleagues in the AuNz team and around the world.

Who are we?

World Animal Protection is the global voice for animal welfare, with more than 70 years’ experience campaigning for a world where animals live free from cruelty and suffering.

We have offices in 14 countries and work across 47 countries. We collaborate with local communities, the private sector, civil society and governments to change animals’ lives for the better.

Our goal is to change the way the world works to end animal cruelty and suffering for both wild and farmed animals. Through our global food system strategy, we will end factory farming and create a humane and sustainable food system, that puts animals first. By transforming the broken systems that fuel exploitation and commodification, we will give wild animals the right to a wildlife. Our work to protect animals will play a vital role in solving the climate emergency, the public health crisis, and the devastation of natural habitats.

What will you be doing?

Reporting to the Head of Marketing and Communications, this newly created role will lead the development and implementation of the communications strategy across across traditional and social media, events, volunteering and thought leadership, in consultation with the Campaigns, Digital Marketing, and the Fundraising teams.

  • This role is accountable for developing, implementing, and evaluating the integrated internal and external communication strategy across both countries.
  • Managing and developing the communications team while working with digital marketing colleagues to ensure an integrated, strong, and consistent brand and engagement experience for fundraising and campaign activities.
  • Closely collaborating with the Digital Marketing Manager to develop reports and data inputs for strategy integration and the quarterly performance review process, ensuring we are utilising insights to improve our results.
  • The role is part of the ANZ senior management team and collaborates with colleagues on awareness and engagement objectives, deliverables, performance, and learnings of projects.

Who are we looking for?

Essential:

  • Significant (5-7 years) communications experience
  • Demonstrated experience managing a team
  • Experience in the strategic development and execution of communications strategies.
  • Demonstrated knowledge of the current media landscape (including the latest trends in social media), engagement and measurement
  • Demonstrated ability to lead on end-to-end projects, with extensive knowledge of communications including planning, management, and follow-up communications to relevant stakeholders both internally and externally
  • Proven experience in analysing, problem solving and testing with analytical and ability to think laterally and strategically
  • Excellent verbal and written communication skills, with a high level of attention to detail.
  • Team management and leadership skills to provide coaching and support to direct reports as well as collaboration with international colleagues, consultants, and vendors.
  • Demonstrated budget management experience
  • Excellent interpersonal skills to negotiate and influence outcomes with diverse stakeholders with a strong track record as both a strategic leader and collaborator who drives relationships.

Desirable:

  • Experience working in the Not-For-Profit/Charity industry
  • Computer literate using Microsoft packages, e.g. Word, Excel, PowerPoint, Outlook
  • Previous use of Streem, Medianet and Marketing Workflow Tools.
  • Events management experience a benefit
  • Tertiary qualifications in relevant discipline (e.g. Communications)

What we can offer you

  • 7-hour workday (30 min lunch) - 35-hour week (full-time)
  • Public holiday swap options
  • Birthday leave (on your birthday or make your birthday weekend a long weekend)
  • Government parental leave topped up to full pay for the duration of government pay plus continued superannuation payments
  • Three days per year of volunteer leave
  • Gifted days off between Christmas and New Year’s (Global)
  • Two gifted days off in July to enhance wellbeing (Global)
  • Salary Packaging options through SimplyGreen
  • Training allowance
  • Four days of study leave (for work-approved courses)
  • Sydney-based EAP (in-person or virtual counselling sessions)
  • Fortnightly morning teas in the office
  • Hybrid working (3 days office, 2 days home for full time) pro-rata for part-time
  • Option for flexible hours (start early, finish early, start late finish late, school drop off pick up the navigation) or compressed work week i.e 9-day fortnight if appropriate and approved by your leader
  • 17.5% annual leave loading
  • One additional day of annual leave per year of service up to a maximum of 5 years
  • Formal TOIL programme (submit TOIL for any additional hours worked greater than 1 hour in one working day)
  • An increase to annual leave through length of service - One additional day of leave after each year’s service, up to a maximum of five days.
  • Bereavement/Compassionate Leave (10 days)
  • Disability Leave (10 days)
  • Menstrual and Menopause Leave (12 days)
  • Pregnancy Loss Leave (10 days)
  • Fertility Treatment Leave (5 days per cycle, up to max 3 cycles)
  • Companion animal bereavement Leave (2 days)
  • ‘Pawternity’ leave?? (time to settle a new companion animal) (2 days)
  • Gender Affirming Medical Leave (20 days)
    • with manager approval up to the amounts listed, and pro-rata for part-time employees.

At World Animal Protection, we cherish diversity and inclusion. We understand that varied backgrounds, identities, and perspectives drive innovation and resilience in our pursuit of global animal welfare. We are committed to creating a workplace where every individual is valued, respected, and empowered to contribute their unique strengths, especially welcoming those from under-represented communities.

At World Animal Protection, there is a strong emphasis on integrating core values into every aspect of work and conduct. These values are expected to be reflected not only in day-to-day activities but also consistently embedded into all relevant policies and procedures. Below is a list of these values and behaviours, exemplifying the expectations set forth for the team:

Global: We make decisions & act with a global mindset.

Diverse and Inclusive: We actively encourage and promote diversity, ensure all voices are heard and included and are committed to equal opportunities for all.

Collaborative: We work together and co-create to achieve lasting change.

Agile: We make change happen in a fast-moving world.

Growing People: We continually learn and develop.

Accountable: We are role models. We take responsibility for our actions and encourage others to do the same.

Courageous: We push boundaries, take risks and set ambitious targets.

A position description is attached.

How to apply

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