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Senior Manager, Engagement

WWF-Australia
  • Join one of the world's largest and most respected conservation organisations
  • Workplace flexibility including monthly Rostered Day Off
  • Ongoing Contract
  • WWF Australia Office Location Flexibility

About the Organisation

For over 60 years, WWF has been a powerful voice for nature and communities. We are a global network of local organisations working in 100 countries. WWF-Australia is the largest southern hemisphere member of the WWF Network, with over 2.5 million supporters. We work as a catalyst with communities, First Nations, governments, businesses, innovators, and philanthropists towards our global mission: to build a world where people live and prosper in harmony with nature.  We use our expertise to conserve biodiversity, empower communities and halt climate change in Australia and the Asia-Pacific region. Joining WWF-Australia, you will be part of a diverse global team of over 7,000 employees - working together in a values-driven global to local network for the prosperity of both people and our planet.

Learn more about our 60 year history here.

About the Role

The Senior Manager, Engagement leads the planning and development of integrated marketing and engagement campaigns to drive action, inspire Australians, grow the WWF supporter community and deliver on the organisational goals. This highly collaborative role works with multiple teams across the organisation to support conservation and advocacy objectives whilst integrating revenue and supporter growth outcomes.

Key Accountabilities (please refer to the Position Description for the full list)

  • Works with senior leaders to develop the campaign and activity roadmap and integrated calendar.
  • Leads, develops, implements and evaluates integrated campaigns and strategies for allocated key projects to deliver conservation impact, achieve goals, build the scale and influence of WWF's supporter community and strengthen the WWF brand.
  • Leads and coaches the Engagement Manager to build a highly skilled, collaborative and innovative team.
  • Establishes collaborative and integrated ways of working across teams and manages the tracking and measurement of associated project budgets.
  • Works with the Head of Communications to ensure public campaigns are informed by research, trend analysis, approved organisational positioning and message testing.
  • Acts as an Experience team focal point to coordinate communications support and organisational response to conservation announcements, milestones and issue management (related to conservation and advocacy).
  • Applies an agreed campaign planning process to methodically plan integrated campaigns, tracks results and prepares evaluation to better understand campaign effectiveness and impact.
  • Works with the Communications, Content and Conservation teams to ensure campaign key messages and creative is clear, compelling and drives action.
  • Works with the Communications, Content and Digital teams, to manage the development and delivery of communications deliverables as related to conservation projects and partners.

Skills, Knowledge and Experience

  • Demonstrated track record in planning and delivering engagement and policy-based advocacy campaigns against measurable outcomes, preferably relating to conservation.
  • Demonstrated advanced project management and campaign planning skills.
  • Demonstrated advanced communication skills.
  • Excellent relationship building skills including influencing, negotiation, listening and interpersonal skills within a cross cultural context.
  • Knowledge of public engagement and social marketing strategy, theory, best practice and innovation; ideally relating to behaviour change or social causes.
  • Strong knowledge of channel and advertising strategies and ability to help identify communications tactics suitable for different channels and audiences.
  • Demonstrated ability to work in a flexible team based environment.
  • Demonstrated ability to prioritise, meet deadlines and maintain a high level of attention to detail.

The ideal candidate will have an ability to work both autonomously and constructively within a team and be aligned with WWF's vision, mission and I-CCaRe Values - Integrity, Courage, Collaboration and Respect.

WWF values diversity and is building a workforce that reflects the community we serve. WWF is an equal opportunity employer and Aboriginal & Torres Strait Islander peoples, people from culturally & linguistically diverse (CALD) backgrounds, sexuality and gender diverse (LGBTQIA+) community members, and people living with disabilities are encouraged to apply.

WWF-Australia staff work in teams and in regional and remote communities. To protect the health and safety of WWF-Australia team members and people in regional and remote communities, WWF-Australia requires all persons who apply for employment at WWF-Australia after 25 October 2021 to provide evidence that they have received the first and second courses of an Australian government-recognised COVID-19 vaccination before a job offer can be made.

Applications

Applicants can click on Apply Now. Only those applicants applying online via the eRecruitment System will be considered.

Please include the following two attachments:

  • (1) A cover letter, no more than 1 page in length, describing your suitability (with relevant examples) for the role.
  • (2) Your resume (CV).

Note that applicants require current unlimited working rights in Australia to be eligible for this role.

How to apply

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